Meizu surprised the whole industry this week with their decidedly rebellious new phone lineup. Meizu 15 series goes against the biggest trends in the mobile industry right now.
The three new smartphones – Meizu 15, Meizu 15 Plus, and Meizu 15 Lite – are a nod to the company’s 15th anniversary this year. All of them defy expectations, ignoring the ever-present notch and 18:9 aspect ratio of most flagship phones. Instead, Meizu has slimmed the side bezels, going for a 83.4% body-to-screen ratio.
Besides taking a different route than its competitors, what do the devices have to offer?
The 5.46-inch Super AMOLED Meizu 15 boasts a 20MP+ 12MP dual camera with OIS and an upgraded artificial intelligence engine named One Mind. This one enhances the selfie camera by detecting and analyzing age, gender and other human characteristics.
Expect a Snapdragon 660 chip, 4GB of RAM with 64GB or 128GB of memory, a 3,000 mAh battery under the hood and a 20MP selfie camera with f/2.0 aperture.
The Plus version comes with a bigger screen, RAM (6GB), battery (3,500mAh) and better processor, the Exynos 8895 one also present in Samsung S8.
Finally, the Lite model ditches the Super AMOLED screen and the dual-lens camera for a 12MP sensor with an f/1.9 aperture. It also sticks with 4GB of RAM and 64GB of storage and just a 3,000mAh battery.
As unexpected as the phones are, we wouldn’t call them “refreshing” necessarily. Design-wise, they don’t seem to bring anything new to the table. That said, the price tags are meant to lure you in. Starting with April 29, the Meizu 15 will sell for around $400 for 64GB or $445 for the 128GB, with the Lite going on market for $270 and the Plus for $475 (64GB). You’ll find the phones in China as well as other markets, except UK and the US.