Always focused on bringing the best podcast discovery experience on the market, Spotify recently invested in Podz – a podcast discovery startup – to make this experience even better for their customers.
Because progress the Machine Learning science is still developing, the company believed that Podz’s technology will bring some expertise to its ongoing process of innovation.
“We believe that Podz’ technology will complement and accelerate Spotify’s focused efforts to drive discovery, deliver listeners the right content at the right time, and accelerate the growth of the category worldwide,” the company recently stated.
Of course, Podz is no stranger to machine learning technology and will create high-quality videos that allow users to preview key flashes from podcast episodes, in an attempt to suggest them new podcasts.
Together with Podz’s expertise and Spotify’s podcast vast experience in music development, the company is aiming to take podcasts to a whole different level – one that brings users the content that is fit for them, in a more intuitive manner.
The company wants to integrate Podz’ technology into the Spotify experience before the end of the year.