About TechTheLead (TTL)
About Us

About Us

Who makes TechTheLead possible and what are our values?

About Us
More Iron Man less Data

If your favorite ironclad superhero or bespectacled wizard subscribed to a tech publication, this would be it.

In our world, those heroes would work together, adding magic to mechanics, as visionary engineers. Harry wouldn’t buy spell ingredients from hidden alleys, he’d simply use software; he wouldn’t need a wand to cast a spell, he would simply use smart objects.

See, we believe:

Engineers are the wizards of our world. Mysterious men of few words, engineers are doers, letting their accomplishments do the talking. When those sound too cryptic for you, we come to the rescue.

It’s our turn to cover tech breakthroughs, sometimes indistinguishable from magic, with news and editorials meant to help you understand them better.

We may not have binoculars that work in slow-motion and track objects, but we do have smartphones and drones. We don’t have charms to conjure 30-minute daydreams but we can dream wide awake, thanks to gaming consoles, PCs and VR. These are some of the smart objects we are passionate about, at the center of advanced technology nowadays.

Innovation is great but innovation that helps people live healthy, happy lives is even better. We value most those technological advancements that make a difference, giving back to society and restoring our planet.

Tech is the only real way to lead today. So, let us help you get a hold on tomorrow’s technologies by shedding more light on this new wizardry called engineering.

READY TO MEET US?

You read what we believe in, what events we “crashed” and what we covered in the past years.

It’s been a whirlwind and we are nowhere near ready to stop.
In just four years, we turned a duo with a passion for writing, video and tech into an international team of professionals specialized in content creation.

Writers, show hosts, photo and video editors, video producers, social media wizards with Tech The Lead spirit give life to this platform. Discover the people behind the scenes, below.

Meet the team

Florin Ivan

Co-Founder / Strategist

Florin has a great time creating multimedia content since he discovered the internet more than two decades ago. Besides that, he loves music and has an impressive vinyl records collection, he spends time playing video games with his toddlers and can't wait to work on his own sci-fi movie.

Florin Ivan
Mara Anton

Mara Anton

Co-Founder / Editor-In-Chief

With a Bachelor's in Journalism and a Master's in Brand Management, Mara believes in open and honest communication from both sides. She knows knowledge is power and loves nothing more than to talk about emerging tech and social issues, convinced there's no age limit to understanding technology and fighting for what you believe in. In her downtime, you can find her writing fantasy stories or playing with layers and design. Her fuel on days of writing from dawn to dusk? Coffee, dark chocolate and French fries.  

Ana Dan

Smart Life Editor

Officially? Ana is our gadget curator, covering all products that make a smart life. She is also skilled in B2B social media management and makes content creation seem a breeze. Unofficially? Ana is a professional lurker; we dare you to find her in your online community!

Ana Dan
Roxana Ion

Roxana Ion

Phones Editor

A Libra born when September ends, Roxana loves to find out anything and everything about the latest smartphones, as they play a huge part in her life. She is always up to a challenge, and thinks one gets to know themselves by exploring and staying curious about life. Roxana takes life with a side of coffee, friends & family, music and good movies. When she wants to spend time by herself and recharge, she gets to cooking, reading and cycling.

Yue Xu

On-air Host

Yue has always loved gadgets and lived every gadget lover's dream by being an on-air host for The Gadget Show TV show in both the UK and China. And now she's living out her techy dreams as an on-air host for TTL, where she has had the chance to profile tech leaders and cover some of the world's biggest tech conferences. By being in San Francisco, the epicenter of tech, Yue loves beta-testing the latest and greatest devices, apps, and services. While not playing in the tech sandbox, Yue is hip hop dancing or playing with her fur son, Mojo.

Yue Xu
Dan Petru

Dan Petru

Creative Video Producer

Never one to run out of ideas, Dan always finds new ways to create compelling videos. A seasoned video producer, he’s able to take informative content and turn it into an entertaining story with a powerful impact. Master of concepts, he’s a techie through and through, reviewing smartphones and smartwatches when he has a chance. In his spare time, he loves watching a good movie and plays guitar for his daughter, Ema. 

Buchanan Westover

Live Social Media / Host @TTL

When he's not taking pictures of the latest tech around the world, Buchanan is probably on social media laughing over the latest meme. He's our on-the-go social media manager and photographer for our #TTLLive series. He also may have made a cameo or two in our tech reviews ;).

Buchanan Westover
Alina Dima

Alina Dima

Need to Know Host

With a Bachelor's in Political Science and a Master's in AV Communication, Alina is an experienced TV host, who understands the power of a well-told story. She is a passionate traveler and one of her personal goals is to visit Machu Picchu in Peru and the Taj Mahal in India. She also loves books, movies and she is definitely a cat person. Alina believes that evolution in all fields, but especially in technology, can only be achieved with an open and creative mind and the willingness to deliver something that can bring positive changes to people's lives. She speaks Italian, Spanish and French fluently and has just started learning Turkish.

Bogdan Trestianu

Visual Storyteller

Bogdan is the most resourceful member of our team. He gives meaning to our raw footage and a modern edge to our visual assets, thanks to his video editing skills and Photoshop experience. Our own MacGyver, Bogdan saves the day (and the studio set) with his out-of-the-box thinking. In his spare time, he does mountain biking. He’ll never refuse a ristretto on a Monday morning.

Bogdan Trestianu
Grant Gadbois

Grant Gadbois

Videographer

A videographer, editor, and avid lover of all things tech and digital, Grant as always been drawn to new media. With a Bachelor's degree in Film & Television Production, and Screenwriting, Grant's obsessed with TV and movies, especially anything by Christopher Nolan. He's the little editing wizard behind TTL's video game reviews, but when he's not behind a screen he's out at the beach or the hiking trails.

Nicki Snagoveanu

Social Media Ghost

Nicky helps us grow our fan base and revenue through social media campaigns that leverage data to deliver top notch results. He is part time social media super hero, part time gym freak. When Nicky is not instantly replying to messages, he’s probably diving in Facebook's or Twitter mechanics.

Nicki Snagoveanu
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