Google Wants To Invest $880 Million In LG To Secure OLED Panels For Pixel 2

Google Pixel 2 OLED

Google has never been careless and it’s clearly not going to start now, not with their smartphones. The company has made sure it would have enough OLED displays for their next Pixel phones by investing no less than $880 million in LG’s screen division #mobilemagic

According to Etnews, Google has decided to invest in LG and help the company increase its production of flexible OLED screens instead of working with Samsung to get the desired displays. The reason behind this decision is unknown, although we can imagine that Apple’s grand order of 70 million bendable OLED displays has contributed to it. Google could think there’s no way both phone makers can get the necessary amount of screens from a single provider.

Even if LG doesn’t have the manufacturing power of Samsung, Google is willing to invest in them to make ends meet. The staggering amount of money that Google is rumored to put in  – $880 million – could be increased. The search engine giant is presumably willing to invest even more money, depending on market needs.

If the deal goes through, the next Pixel will feature flexible OLED displays from LG, while iPhone 8 will sport bendable ones from Samsung. It seems that we’ll see flexible smartphones on the market at the end of 2017, as well as in the first part of 2018. It remains to be seen whether Google and Apple will launch phones with bezel-less fronts, keeping up with today’s industry trends.

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