Smart devices

Kindle Kids Edition and Fire HD 10 Kids Edition Are Amazon’s Investment In Younger Consumers

amazon kindle for kids edition price launch

Amazon just debuted their first ebook reader and tablet designed for younger consumers, the Kindle Kids Edition and the Fire HD 10 Kids Edition tablet.

At surface level, you’ll see that the Kindle Kids Edition is a regular Kindle with a 6-inch e-ink display but with a cuter wallpaper feature and a pink or blue case that’s better designed for kids. It also comes with a year of Amazon Fire for Kids Unlimited and a 2-year warranty.

The features that will appeal to children are mostly software based. There are Achievement Badges to encourage kids to read more, a Vocabulary Builder feature that turns unknown words into flashcards for future review, and Word Wise for short definitions for longer words.

With the enhanced search feature called “Easy Discovery”, readers get book recommendations and can look up book titles even if they misspell them.

Meanwhile, the Fire HD 10 Kids Edition receives a battery upgrade, from 10 to 12 hours, and its 32 GB onboard storage can be expanded to 512 GB with a MicroSD card, instead of the 256 GB from before.

amazon Fire HD 10 Kids Edition

The kids’ tablet keeps the 10.1-inch Full HD display with Dolby Atmos speakers but swaps the microUSB port for USB-C. The Kindle Fire HD 10, just like the Kindle Kids Edition, comes with a subscription for a year of Amazon Fire for Kids Unlimited, a more kid-friendly, resilient case.

This one, however, is an adjustable stand cover and is available in blue, pink or purple.

Both devices are already on pre-order and will ship on October 30. 

The Kindle Kids Edition retails for £99.99 (around $120), while the tablet starts at £199.99, which converts to $245.

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