Xiaomi Goes To Europe: Mi Mix 2, Available In Spain

Finally, after years of writing about Xiaomi phones that can’t actually be bought in Europe or the States, just imported, the company has taken a leap of faith. This week, Xiaomi held a launch event in Spain, officially opening the gates to Mi phones for Westerners #mobilemagic

Starting today, online sales are open on the official site, the Spanish version .Devices will be available on other online retailers too, like Amazon.es, MediaMarkt, Phone House and Carrefour. In just a couple of days, brick and mortar stores in Madrid will sell devices like Mi A1 and Mi Mix 2, also. What prices can you expect? Xiaomi is keeping their word – decent prices for innovative technology and quality hardware. So, Mi A1 will sell for €230 while the bezel-less Mi Mix 2 is going to cost €500.

Phones aren’t the only thing the retail stores will have on display. You’ll find an Android set-top box priced at €75 and the Yi 4K action camera going for  €135, as well. Bu why Spain, in the first place?

 

“We already have many customers already in this market. Our fans in Spain are very active. That’s one of the major reasons we picked Spain,” said Xiaomi Senior Vice President, Wang Xiang at a media Q&A session.

Hopefully, after seeing how sales are progressing and the brand is “taking” in the Iberic land, Xiaomi will decide to give its attention to other European countries and bring their devices there, as well.