Don’t worry about being dragged to the office for an all-hands meeting because, if this catches on, you’ll probably join a call holding some popcorn in your hands.
AMC announced they’re partnering with Zoom to turn its movie theaters into huge videoconferencing spaces designed for companies to plan gatherings.
Using Zoom technology, the movie theaters will become conference rooms with space for 75 to 150 people and, if the companies pay extra, AMC will also provide “food and beverage offerings, possible movie viewings, and concierge-style personalized handling of meeting needs.”
Considering how many theaters are struggling, this is one solution that could help their revenues during the day.
Using the AMC Zoom service, companies will be able to reserve a three-hour block for their events, whether they’re team reunions for remote workers or end of quarter keynotes.
The Zoom Rooms at AMC will launch sometime in 2023 in “up to 17 major US markets”, according to the press release.
“AMC has an abundance of attractive theaters at centrally located venues in city after city after city, each with ample seating capacity, especially during daytime hours on weekdays when most meetings take place. Our state-of-the-art sight and sound technology is widely renowned, and has made gathering in movie theaters one of the most popular out-of-home entertainment options in the United States. Zoom Rooms at AMC broadens our scope, as we now can participate as well in the multi-billion market for corporate and other meetings,” said Adam Aron, AMC’s CEO.