Fitbit Acquired Vector For Their 30-Day Battery Life Watches

By Mara Anton

Posted on January 12, 2017

Fitbit is not wasting time. After its lightning and surprising Pebble acquisition last year, the giant fitness tracking company is talent hunting in Europe. Vector, a Romanian smartwatch startup, has recently joined their ranks #objectmagic

Vector launched in 2015, taking the world by storm with their 30-day battery life smartwatches. The main problem users had with their wearables up to that point was the limited lifespan and finally, one company had listened and launched a lasting product. Fast forward a couple of years and the smartwatches are off the market.

vector watches

Fitbit has acquired the software and design talent behind the wearables, expanding its human resources. The entire software team, including gifted Romanian engineers, will now “start building other new and amazing products, features and experiences.” Founder and CTO Andrei Pitis had worked with names such as Joe Santana (former CEO of Timex) and COO Ron Spencer (former COO of Bulova, Fossil). Together, they debuted a smartwatch with e-ink LCD screen that survived calls, notifications, music and fitness tracking for up to 30 days. The Vector Luna watch was water resistant up to 50 meters and could be customized with various straps, faces and cases.

All Vector watches supported the most popular smartphone OS: iOS, Android and Windows. That said, the Vector smartwatches had their own operating systems and developers could create their own apps for them. Now, those who are in the possession of a Vector watch will not get any future software updates but at least the watches will continue to be functional.