Smartwatches are not yet mainstream, but fashion brands are trying to pave the way for them in recent years. In a daring move, a smartwatch that is a part of the Fossil Group, has emerged from Kate Spade.
The Kate Spade Scallop made its debut at CES 2018 and is the brand’s very first touchscreen smartwatch that combines the Kate Spade style with an Android Wear OS. It is priced at $325, though it might not cater to everyone’s tastes.
The smartwatch is first and foremost built with women in mind. Rest assured though, there is none of that pink-and-glitter nonsense going around; the watch is stylish and can be worn with almost any outfit and on any occasion.
Keeping in tune with the Kate Spade style though, it is not minimal, so if that is your go-to aesthetic, it might not suit you.
Overall, the body of the watch does not look very different from most other Android Wear watches out there. It is shaped and sized like a baby hockey puck, with a 1.9-inch OLED display and light sensor. Size-wise, it looks and probably feels bulky, so it will take some getting used to, as women are normally used to wearing more lightweight watches.
The straps are easy to detach and you can switch them according to your preference at any time.
Let us not forget though that Kate Spade is all about making fashion statements, so the design is a little quirky, in its own way.
As far as software goes, the watch face is easily customizable and you can opt for a more minimalistic look; the screen can show a New York taxi cab speeding away off screen or a blink from a pretty eye with big eyelashes when you receive a notification.
The watch also runs an app aptly named Choose Your Look, which asks questions about your outfit, color of your handbag and jewelry to then generate a color scheme that will, supposedly, fit your outfit of the day.
Of course, not everyone will use it, except for the ladies (and gents, of course, I see you stylish gents!) who might want their smartwatches to also be a stylish accessory.
The Kate Spade Scallop will offer that to the wearer, and it will definitely stand out in a crowd!