A blog post on Amazon titled “Amazon Music gives the gift of free streaming” is the best news this month and a major sucker punch to competitor Spotify.
Amazon Music, previously reserved for customers on Echo devices, now lets customers stream for free an ad-supported selection of playlists and stations on all major platforms.
The streaming is available with no subscription to any Amazon service, not even a credit card saved, to customers in the US, UK and Germany, using the Amazon Music app on iOS, Android, and FireTV. Amazon Music will also be available in the browser by typing music.amazon.com.
Here is a sample of the selection available free:
“All Hits,” a playlist featuring the biggest songs in the world.
“Fuego Latino,” a collection of the week’s hottest Latin tracks.
“Country Heat,” the ultimate playlist for today’s country music fan.
The “Holiday Favorites” station, for the iconic songs that define the yuletide season.
“Rap Rotation,” the new home for rap in heavy rotation.
Existing Amazon Prime subscribers get access to an ad-free catalog of more than 2 million songs.
Moreover, those who really like exploring tunes can get Amazon Music Unlimited, the paid version of the service. That one unlocks access to 50 million songs, ad-free.
Oh yeah, and the current deal is 4 months of Amazon Music Unlimited for just $0.99.
Considering the years-long dispute between Amazon and Spotify to dominate the space between your ears, it’s safe to say that Spotify will have to do something dramatic ASAP to prevent subscribers from switching over.
As soon as the news broke about Amazon Music free, Spotify shares dropped by 4.9% percent.