For privacy and cyber security connoisseurs, Brave is one of the best web browsers available, blocking ads and trackers left and right. The company is also trying to reinvent the way online advertising works, using cryptocurrency to implement a system of rewarding content creators and actual tipping.
So far, Brave browser users can exchange tips and reward their favorite content creators on YouTube, Twitch and various other websites. Now, the company is preparing to take social media by storm, bringing the same model to Twitter and Twitch. Essentially, once the project goes live, if you use the Brave browser and opt-in to the BAT program you’ll be able to send and receive crypto-coins for tweets or comments.
“The model will be tipping — a user likes a tweet and can give BAT to the tweeter, and optionally tweet back that he tipped,” explains Brave when talking about BAT (short for Basic Attention Token), their very own crypto-coin.
Of course, you also get BAT crypto-coins if you simply use the browser. After downloading it, the browser automatically blocks all ads, protecting your privacy. If you turn on BAT payments, ads are turned on but they won’t be the annoying stuff you usually see online when browsing without an Adblocker. In the Brave browser you’ll see carefully curated ads and you can can help support your favorite websites if they accept this type of payment (The Guardian and Washington Post most notable of them).
“Readers may choose a monthly contribution amount which is divided among the publisher sites they visit most. And as Brave grows, so does your revenue. Here is the best part. Neither the readers nor the publisher need to do anything different. They just keep surfing and you just keep publishing” – this is how the company describes this ecosystem.
While probably no one will send you a fortune for your latest tweeted meme, Brave’s idea will definitely find its footing on Reddit, where users are already used to rewarding the best comments using Reddit Gold.
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