The rumors about the newest Fitbit came true, the company announcing today the fashionable Fitbit Versa. It’s sleek, Apple-like and has a battery that lasts up to 5 days.
This lightweight smartwatch with beautiful straps is $100 cheaper than the Fitbit Ionic, being priced at $199, and will replace the older Fitbit Blaze. For those wanting NFC payments, they should expect to pay $20 more.
Because of the price reduction, the Fitbit Versa will not have GPS or LTE capability. What it will have is the Fitbit OS, a heart rate monitor and a 50 ATM water resistance.
You won’t be able to check your email or Facebook with this smartwatch, but it will act as any fitness wearable should, recording daily stats, workouts, and sleep cycles. Even better, it will be extremely female friendly.
When we reported the rumors, we still thought this wearable will be called Blaze 2 and pointed out the newer, sleeker design that would surely be a hit among female users. Fitbit took it even further, though, not stopping at just design.
The company is set to introduce a health tracking mode that allows female users to track their menstrual cycle and symptoms in order to identify patterns.
That update will be available this summer, while the Fitbit Versa itself can be pre-ordered already and will ship in April.
Fitbit also announced today its first fitness tracker for kids, the Fitbit Ace. Check it out here.