This year, Apple has really started to focus on AR software and products. ARkit is the most suggestive sign of that turn...
This year’s Comic Con visitors will have quite the surprise upon crossing the San Diego event threshold. The team from TV show Legion and...
Apple’s ARKit seems to have unleashed something in developers. If many were keen to create VR content and avoided AR apps before,...
When it comes to VR, we have hardware but little exciting content. With AR though, it seems that hardware is progressing very...
Apple has acquired a company that will play a big role in its augmented reality plans. SensoMotoric Instruments is an eye tracking hardware...
Pokemon in AR took the world by storm. But what could go even more viral is a game of Super Mario Bros....
The U.S. Army has spent the last decade working on a technology advanced enough to give their soldiers, real fighters, capabilities like...
Visualization is incredibly helpful when you need to explain harder-to-grasp concepts. Especially, when it’s done in 3D. School staff and students have...
Gorillaz is one band ahead of its time. The unconventional cartoon band found a unique way to debut its album globally – through...
VR and AR are great in theory, but in practice many shy away from them due to the low image quality, the...
Tim Cook has long since talked about delving into augmented reality. Well, it seems that Apple will bring the technology to its devices really...
Sephora is finally taking full advantage of the technology at their disposal. The company’s latest app update lets users try purchasable make-up...
Despite the efforts of Microsoft Hololens or companies such as Niantic, augmented reality is still struggling to reach the average consumer. Limited hardware...
Online shopping doesn’t compare with the actual thing – you can’t try the items on, you can’t feel the textures or see...
Most AR projects and devices (Hololens, RideOn, Ora-X, Zapbox, etc.) are designed for entertainment purposes, with consumers like me and you in...