Tim Cook has long since talked about delving into augmented reality. Well, it seems that Apple will bring the technology to its devices really...
Sephora is finally taking full advantage of the technology at their disposal. The company’s latest app update lets users try purchasable make-up...
A startup from Finland brought gaming to climbing walls. By using augmented reality, they’ve merged exercise with fun for an entirely new...
Despite the efforts of Microsoft Hololens or companies such as Niantic, augmented reality is still struggling to reach the average consumer. Limited hardware...
A couple of days ago, Business Insider leaked an image of what was supposed to be a prototype of Magic Leap mixed...
Augmented reality doesn’t seem such a good idea for car drivers. Receiving updates concerning the road, weather and traffic ahead on the...
You don’t need to be connected to the Internet anymore to enable Google Translate. The iOS and Android app can now translate...
Lenovo presented their own pair of augmented reality glasses at this year’s CES. While it looks very similar to the Google Glass,...
Online shopping doesn’t compare with the actual thing – you can’t try the items on, you can’t feel the textures or see...
This year’s International Consumer Electronics Show (CES) made it abundantly clear that last year’s obsession with mixed reality devices was here to...
German automaker Audi has spoken about its intent on building a Smart Factory last year. There, drones, robots, virtual reality and augmented...
Most AR projects and devices (Hololens, RideOn, Ora-X, Zapbox, etc.) are designed for entertainment purposes, with consumers like me and you in...
Google Glass was perceived as no more than a curiosity, distracting but fleeting. The AR glasses did not catch people’s attention for...
Remember the affordable Google Cardboard? The price was simply great, the experience, not so much. Yet, an augmented reality firm called Zappar...
While the Snapchat Spectacles hunt continues, another big player is getting ready to plunge into the wearable industry. Apple is said to be...